A resource for change makers and hour counters! Look here for tools and tips from Power of the Hour, Get Involved, and Volunteer Canada.
“Is water a commercial good like running shoes or Coca-Cola? Or is water a human right like air”? This is the question purposed by Maude Barlow in “Water on the Table” (airing Wednesday, March 24 at 10pm on TVO).
Tea has always made a difference in people’s lives by providing warmth & inspiration. A famous British dramatist once said, “While there’s tea, there’s hope.” Now, Red Rose tea is bringing that hope to children around the world with Reach Out With Red Rose.
Digital U is your one stop shop to all things social media, whether you’re a corporation looking to understand transparency, or a nonprofit attempting to spread your cause. Social media has transformed society as we know it and it’s time to get informed on how you can use these new tools for social good.
By Jinny Wong
If you thought that a honed sense of humour was just good for a few laughs, think again.
Early this month, Gulf Restoration Network official Aaron Viles was pleasantly surprised to find that someone tweeting as @BPGlobalPR deposited $10,000 into the organization’s Paypal account. The donator refuses to be named publicly but calls himself “Leroy Stick (aka a guy in his boxer shorts)”.
The money was raised by selling T-shirts simply decorated in dripping black paint with the words “bp cares”—a direct satire about the way BP has been handling the disaster.
He told the Huffington Post that he “started @BPGlobalPR, because the oil spill had been going on for almost a month and all BP had to offer were bullshit PR statements. No solutions, no urgency, no sincerity, no nothing. That’s why I decided to relate to the public for them.”
@BPGlobalPR began with just a few followers and a guy with a knack for jokes. As his popularity grew to the thousands—he decided that this would be a greatway to raise money for an organization that is actually doing something to help out this catastrophe.
Order your very own “bp cares” tee
To find out more about Leroy Stick and the amusing back-story to that name, visit: http://streetgiant.com/2010/06/02/leroy-stick-the-man-behind-bpglobalpr/
Donate directly to the Gulf Restoration Network, or to send a message to BP calling on them clean up their mess.
This is a great example of how someone can utilize social media to make a difference. To do the same for your cause, please visit: http://blog.powerofthehour.ca/2010/01/social-media-and-the-common-good/
The Digital U series is featured in Julia Moulden’s piece entitled “New Radical Revolution: 10 World Changing Ideas”. Moulden’s piece describes Digital U as a “primer for folks who just want to get their feet wet” in the social media world.
Do you want to know more about Facebook, Twitter and the power of social media? Getinvolved.capresents Digital U a series that explores how social media is affecting social change. TVO is airing all 8 shorts 3 times a week, on Fridays after Heartbeat in March. You can also watch them all online on our Get Involved site! Check out a full schedule and description here:
Check out the schedule for all the Digital U full-length podcasts and you’ll be a guru in no time! Listen while you work, or watch the whole video live!
Do you want to know more about Facebook, Twitter and the power of social media? Getinvolved.ca presents Digital U a series that explores how social media is affecting social change. TVO will air all 8, three minute shorts premiering in the month of March!
The Guluwalk organization started these walks in 2005 and has since made almost $4-million for Ugandan charities through online pledges, none of which could have been possible without the free tools of Twitter, Facebook, blogs and You Tube.
Digital marketing guru Mitch Joel sat down with Digital U to discuss his take on social media trends. A committed blogger, entrepreneur and heavy metal music lover, the president of digital marketing firm Twist Image lives and breathes social media.
Here at Get Involved we are passionate about technology as a tool for social change. As social media evolves, more and more the opportunities for global collaboration for sustainability multiply as we are able to share our solutions for a better world. Recently Microsoft commissioned Seattle studio Oh, Hello to produce their vision of a sustainable future in 2019, conceptualizing how sustainability and technology will merge. Get inspired and feel free to post your comments on how you believe what future directions new technology will bring in producing sustainable solutions for the future!
The Social Media Revolution is indeed here to stay. Conversations are happening all around you – and a lot of these conversations could be about your organization or company. If you haven’t already, it’s time you dive into social media – but don’t worry, we’re here to talk you through it!
